A brand people remember.

The price of a logo depends on the scope of work: whether it is the logo alone, or also the color palette, typefaces, a logo manual and a complete visual identity. The number of concepts and feedback rounds makes a difference too. A logo from a professional designer is built on an analysis of the brand and its competitors, so it costs more than an online template, but it serves the company for years. We prepare a tailored quote after a short conversation about your brand.

Designing a logo usually takes 2 to 4 weeks. It starts with a briefing and competitor research, followed by first concepts, feedback and final refinement of the chosen direction. If a complete visual identity with a logo manual is created alongside the logo, allow more time. The process moves faster when you are clear about your brand values and who you want to reach.

We deliver the finished logo in vector formats (SVG, PDF, and AI or EPS where needed), which scale to any size without losing quality, and in the raster formats PNG and JPG for everyday use. The package includes color variants, meaning full-color, single-color, black and white versions, as well as versions for web, social media and print.

A logo manual is a document with the rules for using the logo: permitted colors and variants, clear space, minimum size, typefaces and examples of incorrect use. It keeps the brand looking the same on the website, a business card and a billboard, no matter who prepares the materials. Smaller companies are fine with a concise manual of a few pages, while larger brands need a detailed design manual.

A logo is a single symbol or wordmark that stands for the brand. A visual identity is the whole system built around it: colors, typefaces, photo style, icons, graphic elements and the way they are used on business cards, the website, social media or packaging. A logo alone does not make a brand. Only a consistent visual identity lets customers recognize you without even reading the name.

Technically yes, but for a business it comes with risks. AI generators produce logos that resemble thousands of others, often without the vector format needed for print and with unclear legal protection, because a work created purely by artificial intelligence is generally not protected by copyright. There is also the risk of similarity to an existing trademark. AI is a good tool for inspiration, but the final logo should be created by a designer.

Under both Slovak and Czech law, the designer always remains the author of the logo, while the client receives a license to use it. For logos the standard is an exclusive license, unlimited in time and territory, which lets you use the logo freely and register it as a trademark. The scope of the license should always be set out in a written contract.

The price of print design depends on the type and size of the material. A business card or a single-sided flyer is done quickly, while a multi-page catalog requires typesetting, photo editing and more proofreading rounds. It costs less if you already have a visual identity the design can build on. Printing itself is paid separately, and its price depends on the print run, paper and finish.

The designer needs the logo in a vector format, final copy, full-resolution photos and information about the format and purpose of the material. A logo manual or samples of earlier materials are useful, so the new design matches the brand. If you already know your print shop, send its technical requirements too. Missing materials, such as photo editing, are something we can prepare.

Print-ready files are the final artwork prepared exactly to the print shop's requirements. The standard is a PDF in the CMYK color mode, with images at 300 DPI, a bleed of typically 3 mm and crop marks. Fonts are embedded or converted to outlines. Correctly prepared files are the precondition for print that looks the same as the approved design.

RGB is the color mode for screens, mixing red, green and blue light. CMYK is the mode for print and builds colors from cyan, magenta, yellow and black ink. A screen can show more vivid shades than paper, so artwork prepared in RGB may look duller once printed. Print materials are therefore prepared in CMYK, and for brand colors also with Pantone spot colors.

In Slovakia and the Czech Republic the most common business card size is 90 × 50 mm. The European format of 85 × 55 mm, which matches the size of a payment card, is also used. Print files add a bleed to the trim size, usually 2 to 3 mm on each side. Important details and the logo should sit at least 4 mm from the edge so trimming does not damage them.

The most widely used flyer formats are A5 (148 × 210 mm), A6 (105 × 148 mm) and DL (99 × 210 mm), which fits a standard envelope. A5 gives enough room for an offer with images, A6 suits short invitations and promotions, and DL works for price lists and folded leaflets. Choose the format based on the amount of content and how the flyer will be distributed.

Yes. We design product catalogs, brochures, price lists and other multi-page materials, including typesetting, photo editing and print-ready files. We can also prepare a catalog as an interactive PDF for sending by email or publishing on the web. For catalogs that come out regularly we create a template that makes every following edition faster and cheaper.